Design, Software, Marketing
UX / UI, E-Commerce, SEO
Arte y Tejido
Design & Development of an International E-Commerce.
Arte y Tejido is a Colombian Brand dedicated to the development of hand-knitted products, with the purpose of empowering over 150 artisans. Their products sell internationally, and they were requiring the design and development of an online store with high-end visual and performance indicators to satisfy the global demand for their handcrafted products.
After understanding the business, its clients and the Brand philosophy, we designed a modern, elegant and attractive Website for the international customers. Design is very organic, according to the natural fibers they use in their products, and very elegant at the same time, reflecting the fine work made by hand by their artisans.
The site has informative sections where the company talks about itself and introduces the artisans that handcraft the products. Also, the online store was designed to offer a seamless and simple user experience, with an organized architecture easy to navigate.
The site was configured to appear both in English and Spanish, and offers different currencies depending on the geographic location of the user. Arte y Tejido has made very important sales through the E-Commerce, and has been able to expand its international markets with this digital asset.
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