Have you heard of SMART objectives? If you have no idea in this post you will learn how to plan your goals and objectives with the SMART methodology
Do you know the experience that users live with your product or brand? Discover how to develop a customer journey map to know your customers.
A Buyer Persona is a research-based profile that depicts a target customer. A well-crafted Buyer Persona is important to improve your marketing strategy.
Branding is important for your company and your customers, because it tells everybody everything they need to know about you, and even how they should feel about your company. It’s the link that connects your company to your consumer and all the way around.
Consumer behavior is one of the most important aspects of marketing, and is a key factor on any marketing strategy. You can’t begin your marketing strategy without having thought of your consumers first.