We studied the platform they already had as well as the process to rate a professor and the needs of the students. With all that information we began with the development stage of the new and improved Web Platform. In the meantime, we designed a new and cool Logo and Mascot, and a complete Marketing Strategy to reach students both online and offline.

In a few months we had the platform up and running, allowing the students to have their own profiles and rank and give feedback to their professors, according to their city, their academic program, their current semester and the teachers associated to them. In less than 2 months, the platform was working in 2 countries with more than 30 universities and had more than 10.000 active students registered.